Direction: Yash Chopra
Producers: Yash Raj Films
Writers: Aditya Chopra and Devika Bhagat
Cast: Shah Rukh Khan, Katrina Kaif, Anushka Sharma, Rishi Kapoor, Neetu Singh, Anupam Kher
Music: A R Rahman
Release Date: November 13, 2012
Star Value: Needless to say, when a film has Shah Rukh Khan, Katrina Kaif and Anushka Sharma as main leads, the star value of the film is supremely high. And since Yash Chopra has directed it coupled by the fact that it is his last film, it adds more star value to Jab Tak Hai Jaan.
Hype: Naturally, the hype for the movie was created ever since it was announced. As expected, the hype kept on increasing when the promos and the music of the movie were released. I feel sorry to say this but Chopra’s tragic death has made the film more popular. However, the film hasn’t created one of the highest excitements ever which was expected.
Music: The songs of Jab Tak Hai Jaan, mostly ‘Challa’, ‘Saans’, ‘Ishq Shava’, ’Jiya Re’ and the title song, have been appreciated by the audience as expected. But none of the song has become an anthem which is expected from such a romantic film.
Jab Tak Hai Jaan will surely get a very good opening at the box office. It has a chance of scoring in both single screen theaters as well as multiplexes. The six day Diwali holiday period will make sure it earns very well and even reaches the Rs 100 crore. Its business from Monday (November 19) onwards will be determined on whether it has succeeded in impressing the audience with its content. We also can’t rule out the fact that its collections will be affected by Son Of Sardar, which is releasing alongside.