By: Keyur Seta
Director: Prakash Jha
Producers: Prakash Jha Productions and UTV Motion Pictures
Writers: Prakash Jha and Anjum Rajabali
Cast: Amitabh Bachchan, Ajay Devgn, Kareena Kapoor, Manoj Bajpayee, Arjun Rampal, Amrita Rao
Music: Salim-Sulaiman, Aadesh Shrivastav, Meet Bros and Indian Ocean
Genre: Drama
Release Date: August 30, 2013
Analysis:
Star Value: With the presence of actors like Amitabh Bachchan, Ajay Devgn, Kareena Kapoor, Manoj Bajpayee and Arjun Rampal, needless to say that the star value for Satyagraha is supremely high!
Hype: The promos of the film did have a positive impact due to its similarity to the Anna Hazare movement but it didn’t create the kind of hype that is expected from a film with such an ensemble star cast. The reason could be that the topic of patriotism and nation building isn’t much preferred by the Gen – Y of today’s era.
Music: The song ‘Raghupati Raghav’ has managed to impress and helped the film gain publicity. Apart from this, only ‘Aiyyo Ji’ is known.
Prediction:
Satyagraha will get a good opening at the box office. But the initial response won’t be too overwhelming due to the reasons given above. Hence, it is very vital for the film to impress at the onset if it has to be a winner at the box office. The chances of it earning Rs 100 crore also rest purely on its content. For a film of this genre, big names alone aren’t enough to help you earn big numbers.