Star Value: Vidya Balan has always been a terrific performer but she lacked the star value required to draw huge number of audiences to theatres singlehandedly. But things have changed for her drastically post the success of The Dirty Picture. Now, her star value has almost doubled. This will help Kahaani get good numbers initially.
Hype: The very first promo of Kahaani, which was wonderfully crafted, struck a great chord with the audience. The promos which followed had a similar effect with the junta. The makers have succeeded in generating good hype for the film as people are very much eager to know the suspense behind Arnab Bagchi (Vidya’s husband in the movie).
Music: ‘Aami Shotti Bolchi’, an unusual fast-paced number has managed to get heads turned. ‘Piya Tu Kahe Rootha Re’ is also well-received. Surprisingly, the makers haven’t used Amitabh Bachchan rendered track ‘Ekla Chalo’ as a promotional material.
Prediction: Kahaani will get a decent to good opening, although not extra-ordinary. It has more chances in multiplexes. Its initial response, and mostly the suspense factor, will determine whether it will be a winner at the box-office.
(Filed under the category BOLLYWOOD.)