Star Value: Although the film doesn’t boast of any superstars, actors like Vidya Balan, Naseeruddin Shah and Emraan Hashmi are well popular amongst the masses so as to pull the audiences in the first weekend.
Hype: The Dirty Picture is in the news ever since its first poster was released in June. And when the first promo was out, it created a rage. This was largely because of Vidya’s bold moves and exposure. Even when a section of the audience weren’t happy to see Vidya in such an avatar, it helped the film be in the news.
Since the film is based on the life of the late sex symbol Silk Smitha, it created further interest amongst the audience. Adding the fact that Silk’s brother lodged a case against the makers for reportedly portraying her sister in a negative manner, helped the film indirectly.
Music: The unusual and bold number ‘Ooh La La’ is being liked by the audience and the words of the song have also become highly popular. Even the mesmerizing romantic song ‘Ishq Sufiana’ is well received.
Prediction: Judging by the above factors, the film is sure to take a very positive box-office opening in the first weekend. Even if the movie fails to impress majority of its viewers, the producers will have nothing to worry as they will earn enough dough in the first week, since that is the period these days which determines a film’s fate. And if the word of mouth is positive for the movie, the film will find a place in the list of most successful movies of 2011.