Director: Umesh Shukla

Producers: Akshay Kumar, Paresh Rawal and Ashvini Yardi

Writer: Umesh Shukla

Cast: Paresh Rawal, Akshay Kumar, Mithun Chakraborty, Mahesh Manjrekar, Govind Namdeo, Nidhi Subbaiah

Music: Himesh Reshammiya, Anjjan-Meet Bros, Sachin-Jigar

Genre: Drama

Release Date: September 28, 2012

Analysis:

Star Value: Although Paresh Rawal is a character actor, he has succeeded in gaining mass appeal through some fantastic performances over the years. And Akshay Kumar’s presence, despite a second lead, adds more star value for OMG Oh My God!.

Hype: Since OMG Oh My God! is based on superhit plays in Gujarati and Hindi, the film made news since it was announced. The makers’ idea of bringing out a teaser explaining Paresh Rawal’s character should be lauded for it made the film known much before the release. Later on, when the full-fledged promo was released, it helped the film further as it turned out to be very impressive. However, the excitement for the movie is not as high as it should have been.

Music: Prabhudeva and Sonakshi Sinha starrer song ‘Go Go Go Govinda’ became instantly popular. Although the rest of the songs aren’t famous, they will slowly gain acceptance if the film does very well at the box office.

Prediction:

OMG Oh My God! will get a decent opening at the box office. The first weekend collections should be around Rs 20-25 crore. It will be affected by the India-Pakistan T20 World Cup match on Sunday and Ganesh Visarjan in Maharashtra. However, it shouldn’t be judged by its first three days’ profits. This is a type of a film which will slowly climb the ladder at the box office provided it manages to impress initially. Due to its genre, it has a chance at both bigger and smaller centers.