Direction: Luv Ranjan

Producers: Wide Frame Pictures

Writer: Luv Ranjan

Cast: Kartik Tiwari, Nushrat Bharucha

Music: Hitesh Sonic

Genre: Romance

Release Date: January 25, 2013

Analysis:

Star Value: As the lead actors of Akaash Vani Kartik Tiwari and Nushrat Bharucha are just one film old, there is no star value in the movie. However, the fact that the full team of the well appreciated Pyaar Ka Punchnama has returned can be considered its star value.

Hype: The promos of the movie have garnered a decent response, if not very good. The promotions and marketing hasn’t been bad. Overall, the hype and excitement for Akaash Vani is above average.

Music: The film has good, melodious numbers but apart from ‘Rumani’ no other song is much known to the masses. The music has a better chance if the film succeeds at the box-office.

Prediction:

Akaash Vani will get an average opening at the box office. Its chances rely more in the multiplexes of the metros. It will struggle in the single screens and smaller centers. The fact that it will be released alongside a hardcore commercial film like Race 2 will surely affect its business. Hence, it is vital for Akaash Vani to get very positive initial reports.

But one should also note that this is a kind of film which doesn’t rely on the collections of the first three days. If it manages to impress the audience initially, especially the youngsters, it can even pick up during the weekdays and the next weekend as there is no major release next week.