The Common Man Speaks

Race 2 Box Office Prediction

January 24, 2013 by Keyur Seta Leave a Comment

Direction: Abbas-Mustan

Producers: Tips Music Films and UTV Motion Pictures

Writers: Shiraz Ahmed and Kiran Kotrial

Cast: Saif Ali Khan, John Abraham, Anil Kapoor, Deepika Padukone, Jacqueline Fernandez, Amisha Patel

Music: Pritam

Genre: Thriller

Release Date: January 25, 2013

Analysis:

Star Value: With a host of well-known actors like Saif Ali Khan, John Abraham, Anil Kapoor and Deepika Padukone, the star value for Race 2 is obviously high.

Hype: The thrilling and exciting promos have gone well with the audience. The makers have also promoted and marketed the film well. So there is a good amount of hype for Race 2 but it is not as high as the makers would have expected.

Music: The songs ‘Allah Duhai’, ‘Party On My Mind’ and ‘Lat Lag Gayi’ have slowly become popular. The music of Race 2 has played a good role in popularizing the film.

Prediction:

Although not excellent, Race 2 will get a decent to good opening at the box office. Being a western or modern flick, it will fare well in the metros both in single screens and multiplexes, provided it gets good initial response, but its chances are doubtful in the smaller centers.

Although the film will face some mild opposition from Akaash Vani (also releasing on Jan 25), the big advantage it has is that there is no major release next week. However, it will struggle if it doesn’t manage to impress at the onset. And scoring Rs 100 crore, dream of every hardcore commercial product these days, looks doubtful for Race 2.

Race-2

Filed Under: Bollywood Tagged With: Race 2 actress actors, Race 2 box office, Race 2 box office collection, Race 2 box office prediction, Race 2 box office report, Race 2 hit or flop, Race 2 profit, Race 2 vs Agneepath, Race 2 vs Akaash Vani, Race 2 vs Dabangg 2

Pune 52 (Marathi Movie) Review

January 19, 2013 by Keyur Seta 3 Comments

By: Keyur Seta

Director: Nikhil Mahajan

Producers: IME Motion Pictures and Arbhaat Nirmitee

Writer: Nikhil Mahajan

Cast: Girish Kulkarni, Sonali Kulkarni, Sai Tamhankar

Music: Atif Afzal

Genre: Dramatic Thriller

Rating: * * ½

Story Outline: Working as a private detective in the early 90s, Amar Apte (Girish Kulkarni) struggles to make a living which becomes a reason for his wife Prachi’s (Sonali Kulkarni) constant nagging. Like most of the private detectives, Amar often gets into trouble due to his profession. His life takes an unexpected turn when the beautiful Neha (Sai Tamhankar) offers him the task of unraveling her husband’s extra-marital affair. Unknowingly, Amar gets into the nasty world of seduction and deceit.

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Review: Unconventional cinema can be a welcome break from the usual run-of-the-mill or tried and tested formulas. But there is also a danger of getting carried away by the genre. This is exactly the issue with Nikhil Mahajan’s Pune 52. The film surely has a number of praiseworthy moments to its credit but in trying to be too unconventional, the end result turns out to be not what we expected from it. One should also note that the film suits more to those interested in the film noir genre than the usual masses.

During the initial moments, the unhurried narration (Mahajan) works as it helps the audience get involved in the interesting yet unusual world of Amar, his working style and the issues in his life including his ever-taunting wife. What strikes you instantly is the characterization of Amar which is just like any other common, middle class man rather than a conventional or heroic detective. There is a high degree of smartness shown in the linking of few scenes and some witty dialogues.

Pune-52-Marathi-movieDespite his first movie, Mahajan matches international standards in filming some extraordinary scenes. He should also be lauded for daring to try such a bold subject in Marathi cinema. However, the reason for setting the story in the early 90s is not clearly known.

Later on in the first half, the pace drops down after creating interest. Fortunately, there is an interesting turn in the pre-interval portion and some engaging and humorous moments in the second half. A shocking twist, the most defining moment in this half, raises your expectations for a thrilling culmination but this is where the film starts going downhill. Not only do the events from here on appear unconvincing and confusing, but also the slow pace starts testing your patience. Lastly, the sudden climax doesn’t satisfy you and leaves some important questions unanswered.

The film receives tremendous support from the technical department. Jeremy Reagan, cinematographer from New Zealand, has brilliantly captured the film according to its subject. He even shows his class in his first feature film in the scenes where a hand held camera was required. The same brilliance is acquired by Hyun-jung Shim’s impactful background score. Although the editing (Abhijeet Deshpande) is sleek and sharp, it should have shortened the length of the film. The song ‘Jag Sare Badle’ suits the subject.

The performance of the lead trio is a big plus point. Girish Kulkarni once again proves his versatility by playing a difficult character exceedingly well. He not only succeeds in speaking through his expressions but also impresses in the scenes where he has to shout out of anger. Sonali Kulkarni shows her class as a nagging, middle class housewife.

Sai Tamhankar is remarkable. She produces the subtle sensuality and mystery needed by her character with ease. Bharti Achrekar, Kiran Karmarkar, Shrikant Yadav, Swanand Kirkire and G P Deshpande play their supporting parts well.

Overall, Pune 52 is a bold attempt which could have been much better but for the writing. As the film suits more for the festival audience, its chances at the box-office rely only in the first week due to the hype.

Filed Under: Marathi movies Tagged With: Marathi movie reviews, Pune 52 box office, Pune 52 hit or flop, Pune 52 Marathi movie, Pune 52 Marathi movie review, Pune 52 movie review, Pune 52 rating, Pune 52 review, Pune 52 Sai Tamhankar, Pune 52 story

Inkaar Box Office Prediction

January 18, 2013 by Keyur Seta Leave a Comment

Director: Sudhir Mishra

Producers: Viacom 18 Motion Pictures and Tipping Point Films

Writers: Manoj Tyagi and Sudhir Mishra

Cast: Arjun Rampal, Chitrangada Singh, Deepti Naval, Vipin Sharma, Shivani Tanksale, Rehana Sultan

Music: Shantanu Moitra

Genre: Drama

Release Date: January 18, 2013

Analysis:

Star Value: Arjun Rampal and Chitrangada Singh are not superstars but they are famous enough to push a section of the audience to the theaters. The former has improved his acting skills in recent years while the latter has always given impressive performances.

Hype: The hype for Inkaar is quite good, although only among the urban population due to its subject. The promos have not only impressed the audience but also helped in creating a mystery as to who among the two characters is guilty.

Music: ‘Maula Tu Malik’ has become popular while the other songs, which are also impressive, might slowly find takers if the film becomes a hit.

Prediction:

Inkaar will get an average to decent opening at the box office. Due to the subject and the modern corporate world in which the story is based, it has a chance only in the multiplexes of the metros. It will struggle in single screens and smaller centers. It has only a week to earn as both Race 2 and Akaash Vani are hitting the screens next Friday. Hence, Inkaar has to impress at the onset else it will be difficult for it to succeed at the box office.

Picture Courtesy - Inkaar Facebook page

Picture Courtesy – Inkaar Facebook page

Filed Under: Bollywood Tagged With: Inkaar 201 3 story, Inkaar 2013 box office report, Inkaar Arjun Rampal, Inkaar box office collection, Inkaar box office prediction, Inkaar box office profit, Inkaar Chitrangada Singh, Inkaar hit or flop, Inkaar movie box office, Inkaar movie cast, Inkaar movie profit, Inkaar vs Race 2

Pune 52 inspired from real detective: Director

January 15, 2013 by Keyur Seta Leave a Comment

By Keyur Seta

(Taken from the website Halti Chitre.)

Pune 52 is one of the rare Marathi films to have released its first teaser around eight or nine months before the film’s release. Apart from this, the reason for it garnering excitement is due to the fact that it is the story of a detective; a concept not explored much in Marathi cinema. As the movie is finally nearing release after being postponed, the eagerness has only increased due to the actual trailers. Naturally, debutant filmmaker Nikhil Mahajan is keenly looking forward to the response. He gets talking about the actual genre of his movie and the inspiration behind it, among other things.

(For more interviews, news and reviews on Marathi cinema, click HERE). (To join us on Facebook, click HERE.)

How would you describe Pune 52?

Pune 52 is a dramatic thriller. It’s a drama about urban relationships with a very subtle thriller undertone to it. The story is set in the 90’s about a private detective and the fall in his marriage due to another woman. It is set against the backdrop of financial reforms, how it changed the country and how the middle class was affected due to the reform policies. So it’s a personal story of this couple which is the representative of the society at that time.

How did the story idea originate?

I have a very close friend here in Pune whose uncle is a private detective. I met his uncle casually once and we ended up speaking a lot. He told me about his challenging, interesting profession. But what was more interesting was how it affected his personal life. This profession involves going against the law, meeting strange people, working at night and being in the shadow. It is not a very socially acceptable profession. There are multiple issues attached to it.

Girish Kulkarni in Pune 52

Girish Kulkarni in Pune 52

So I thought it would be very interesting to write a poignant drama about a detective. Hence, the story germinated and I slowly started adding layers to it. I worked on it for two years! The thrill element comes in naturally because of the profession. But the movie shouldn’t be mistaken for a thriller which a lot of people are doing. It is not a whodunit or a murder mystery. It’s a film which will get into your skin and make you uncomfortable. But it is not, not, not a conventional thriller!

Along with your film, Hou De Jarasa Ushir is also releasing on January 18. Don’t you think it can be risky for both the films?

No yaar I don’t think so. Both are different films. And when do you release a film? It’s always very crowded. BP (Balak Palak) released on January 4, this week it was Ajinkya, then our film and Hou De Jarasa Ushir are releasing on the 18th and after that, it is Aajcha Divas Majha. So some clash is bound to happen. Plus, Hou De Jarasa Ushir has a completely different genre from our film. So I don’t think both films will eat into each other’s business.

What is your background? How did you become a filmmaker?

I was studying to become an engineer. But I had this crazy passion for films since childhood. I started writing scripts for short films. Then I worked with Ram Gopal Varma’s production house. I assisted people there and even wrote with them. Nothing materialized but that fortified my idea of wanting to be a filmmaker.

Then I realized I need to be professionally trained and versed with the grammar of filmmaking. So I went to Australia and graduated in film direction from The International Film School in Sydney. After returning, I wrote Pune 52 while working as a writer with a company. I started hunting for a producer for my script. It’s been a long journey and struggle. It’s not at all been easy. I faced 40 rejections because of the content and the film not being conventional! Thankfully, I found producers and the film turned out very well.

Your film will also be released outside Maharashtra. How was this possible?

PVR Director’s Rare is a program by PVR Cinemas which releases path-breaking, independent cinema in as many screens as possible. Their idea is to support Indian independent cinema which normally doesn’t have the budget or capability to find a wide release. They might have heard about Pune 52 from those who saw it in MAMI Festival or somewhere else. Their director met me and said they will release the film outside Maharashtra on February 8.

Filed Under: Marathi movies Tagged With: Marathi movie news, Nikhil Mahajan interview, Pune 52 director, Pune 52 Marathi movie, Pune 52 Marathi movie story, Pune 52 movie, Pune 52 movie story, Pune 52 Nikhil Mahajan, Pune 52 release date

Historic Event: Swami Vivekananda 150th Birth Anniversary

January 12, 2013 by Keyur Seta Leave a Comment

(Taken from the website – Road to Divinity)

Exactly 150 years ago, when Vishwanath and Bhuvaneshwari Devi Datta were blessed with a son Narendra Nath, who would have thought that this kid would one day shake the world with his philosophies on humanity and fearlessness? As one looks back at the life and teachings of Swami Vivekananda (name adopted by Narendra after becoming a Sanyasi), there is no doubt that his birth was one of the biggest historic events ever!

Heartfelt Namaskar to Swami Vivekananda on his 150th Birth Anniversary

However, just saluting or doing namaskar to him won’t be of any use if we don’t put his divine and spiritual principles into practice in our own lives. Looking at the miserable and anti-spiritual condition of India, following his principles is the only solution to the humongous problems our nation is facing. Doing this isn’t a huge task at all. Even if each one of us follow his teachings even in our personal lives, it will help the nation a great deal. We all know how intensely the fire of patriotism burnt inside Swamiji’s heart. So it is up to us to rejuvenate India as per his dreams and keep his fire of nation building alive.

(Swami Vivekananda’s Birth Anniversary is being celebrated through a number of events. Click HERE to know about them.)

(To read the biography of Swami Vivekananda, click HERE.)

Swami-Vivekananda-religion

Filed Under: Spiritual Tagged With: Swami Vivekananda 150th birth anniversary, Swami Vivekananda 150th Birth Anniversary events, Swami Vivekananda 150th Birth Anniversary messages, Swami Vivekananda Birth Anniversary events, Swami Vivekananda Birth Anniversary messages, Swami Vivekananda messages, Swami Vivekananda religion

Ajinkya (Marathi Movie) Review

January 11, 2013 by Keyur Seta Leave a Comment

Director: Tejas Vijay Deoskar

Producers: S K Production Films and Sandesh Films International

Writers: Tejas Vijay Deoskar

Cast: Sandeep Kulkarni, Kadambari Kadam, Sarika Nilatkar

Music: Susmit Limaye

Genre: Drama

Rating: * * *

Story Outline: For Basketball coach Anant Dharmadhikar (Sandeep Kulkarni), winning is everything. But his intense passion for Basketball and a sharp ego separate him not only from his wife Sai (Kadambari Kadam), who is highly successful in the corporate world, but also from the game itself. Amidst such dire consequences, will Anant find a ray of hope?

(For more reviews, news and information on Marathi cinema, click HERE) (To join us on Facebook, click HERE)

Review: Winning is the ultimate motto for any team playing whichever sport. But in the midst of winning all the time and maintaining the number one spot, we often forget to enjoy the game both on and off the field. With the use of a story of an egoistic coach, Tejas Vijay Deoskar succeeds in giving this message in Ajinkya in a heartwarming manner. Although the film doesn’t provide as much impact in few portions as needed, the realistic portrayal of the life of a coach and the simplicity make sure it’s worth watching.

The narration is intelligent in the first half. The main point of the story and the character definition of Anant is established right at the start. The way the background is narrated by using flashback in between deserves applause. There is realism induced in every situation which makes the audience feel for the characters. Anant’s interaction with his wife’s friend and his wife after separation deserve special mention. Even his struggle to keep himself away from Basketball is smartly shown without using dialogues, especially in the cupboard shifting scene.

It is the second half which stops the film from becoming superlative. From the start of this part till the climax, there isn’t any real conflict and unpredictability. The story and the message should have been exploited more to create a much bigger impact. It is also in this period that the pace drops a bit. But due to Anant’s subtle return to the game, his change in outlook and a moving climax, you leave the cinema hall with a smile.

In a film where a sport plays an important part, there is a danger of the makers getting carried away by it. Thankfully, that doesn’t happen here. The game of Basketball is used only as per the need. It is also shot in a manner which makes it appealing even to those who aren’t interested in the sport.

The film has received apt support from the cinematography and editing. Although the background music suits the need, there are a lot of portions where they have simply not used it at all! Music wise, ‘Theme of Ajinkya’ and ‘Jari Maza Tuza’ are the tracks that go well with the situations.

Performances are a big plus point. Sandeep Kulkarni perfectly gets into the skin of a tough coach and delivers a top notch performance. He shows his talent in the emotional scenes too. His act is largely responsible for making you feel for his character and the story. Kadambari Kadam is also thoroughly mature as his wife. Sarika Nilatkar provides perfect support while the rest of the actors play their part well.

Overall, Ajinkya doesn’t win by 25 points (as said in the film) but it wins nevertheless. Due to the average hype, it needs some terrific word-of-mouth to succeed at the box-office.

(Personal Note: Recently, me and my friend had the privilege of having a long conversation with a tennis coach. He revealed about his coaching techniques and how his profession has badly affected his personal life. Whatever he told us, matched exactly with Sandeep Kulkarni’s character and his situation in the movie.)

Filed Under: Marathi movies Tagged With: Ajinkya Marathi film, Ajinkya Marathi movie, Ajinkya Marathi movie review, Ajinkya movie review, Ajinkya review, Marathi movie reviews

Matru Ki Bijlee Ka Mandola Box Office Prediction

January 10, 2013 by Keyur Seta Leave a Comment

Direction: Vishal Bhardwaj

Producers: Fox Star Studios and Vishal Bhardwaj Pictures Pvt. Ltd

Writers: Vishal Bhardwaj and Abhishek Chaubey

Cast: Imran Khan, Anushka Sharma, Pankaj Kapoor, Shabana Azmi, Aarya Babbar

Music: Vishal Bhardwaj

Genre: Comedy/ Drama

Release Date: January 11, 2013

Analysis:

Star Value: Imran Khan and Anushka Sharma are not big superstars but they are popular enough to pull a good section of the audience to the theaters, especially youngsters. Plus, Matru Ki Bijlee Ka Mandola also has legends of Indian cinema in the form of Pankaj Kapoor and Shabana Azmi.

Hype: The film has managed a decent hype before its release if not tremendous. The funny promos with unusual dialogues have made heads turn. Anushka’s ‘Dekho Magar Pyar Se’ tattoo and ‘Gulabi Bhains’  have also largely helped.

Music: Although Bhardwaj is known to be a talented music director, the songs of this movie haven’t become known. But the reason for this is that the makers haven’t used the music much to promote the movie. The title song is the only one which is famous and appreciated.

Prediction:

Matru Ki Bijlee Ka Mandola will get a decent to good opening at the box office, although not excellent. Even if it gets a decent response, it will make the producers happy as it has good two weeks to earn. Since it is a rural film, it has a chance of earning even in smaller centers, provided it doesn’t get initial negative response.

Picture Courtesy - MKBKM Facebook page

Picture Courtesy – MKBKM Facebook page

 

Filed Under: Bollywood Tagged With: Matru Ki Bijlee Ka Mandola box office, Matru Ki Bijlee Ka Mandola box office collection, Matru Ki Bijlee Ka Mandola box office prediction, Matru Ki Bijlee Ka Mandola box office report, Matru Ki Bijlee Ka Mandola hit or flop, Matru Ki Bijlee Ka Mandola respone, Matru Ki Bijli Ka Mandola box office

BP (Balak Palak) Review

January 5, 2013 by Keyur Seta 3 Comments

Direction: Ravi Jadhav

Producers: Ravi Jadhav Films, Viva In-En and Mumbai Film Company

Writers: Ravi Jadhav, Ambar Hadap, Ganesh Pandit and Guru Jadhav

Cast: Rohit Phalke, Bhagyashree Sankpal, Shahwati Pimplikar, Madan Deodhar, Kishore Kadam, Prathamesh Parab, Sai Tamhankar, Anand Ingle

Music: Vishal-Shekhar

Genre: Drama

Rating: * * * *

Story Outline: The story takes place in the 1980s when Avya (Rohit Phalke), Bhagya (Madan Deodhar), Dolly (Shahwati Pimplikar) and Chiu (Bhagyashree Sankpal) are close teenage friends living in the same chawl. Circumstances and their school friend Vishu (Prathamesh Parab) introduce them to the world of sex through porn books and blue films (BP). But is this the right method of getting enlightened about sex? What would happen if the elders of their chawl find out about their secret activity?

(For more reviews, news and information on Marathi cinema, click HERE) (To join us on Facebook, click HERE)

Review: In most Indian families, it is almost impossible for children to talk about sex openly with their parents since the topic is considered a taboo. Due to this, naturally, they receive half or false knowledge about it from their friends. Ravi Jadhav’s BP (BALAK PALAK) gives a bold message that instead of children or teenagers getting a wrong notion about sex from unreliable or harmful sources, it is better that the parents themselves enlighten them about the curious phenomenon. Jadhav comes out as a winner by putting forth the point without being vulgar or cheap. But what makes the film further special is the fact that he has narrated the tale like a laugh riot throughout!

Picture Courtesy - BP Twitter page

Picture Courtesy – BP Twitter page

While dealing with such a sensitive subject, it is extremely vital for the writers to achieve utmost perfection. This is exactly what Jadhav, Ambar Hadap and Ganesh Pandit have done. They have encountered the very difficult task of narrating a curious tale about sex without making it look offensive whatsoever. Even the jokes or one-liners about sex are innocent than anything else. Since they are aplenty, there is nonstop entertainment!

The narration is smooth flowing yet very fast with a smart use of flashback. The introduction of the topic of sex through the proverb Shen Khane (eating cow dung) is an intelligent idea. Talking about intelligence, it is also seen in abundance in the dialogues, both funny and serious ones. Jadhav has also highly succeeded in getting top notch performances from his young cast. This greatly helps in generating great chemistry between the four friends.

Coming to the negative points, there is a moment in the pre-climax portion where the story appears stretched, especially due to the inclusion of a song. But this doesn’t cause any problems as such due to a greatly moving climax. Apart from this, the nature of the subject doesn’t ensure much of a repeat value.

Perfection is also seen in Mahesh Limaye’s cinematography and Dilip More and Santosh Phutane’s art direction. The editing is perfect while the background music (Chinar-Mahesh) is effective. From Vishal-Shekhar’s music, ‘Karuya Danga’ is a well composed, peppy number that stays with you.

The film is blessed with excellent performances. Rohit Phalke, Madan Deodhar, Shahwati Pimplikar, Bhagyashree Sankpal and Prathamesh Parab are flawless and mature in their respective acts. It’s a pleasure to see them perform! Kishore Kadam is wonderful in a difficult role. Sai Tamhankar provides perfect support while Anand Ingle, Avinash Narkar, Vishaka Subedar and Supriya Pathare play their parts well. Subodh Bhave and Amruta Subhash shine in their cameos.

Overall, BP (Balak Palak) succeeds in dealing with a sensitive issue in a non-offensive and entertaining manner. The film is sure to earn accolades at the box office due to a positive response. It has a good two week period to earn before Pune 52 and Hou De Jarasa Ushir release on January 18.

Filed Under: Marathi movies Tagged With: Balak Palak actors, Balak Palak BP Marathi movie, Balak Palak BP review, Balak Palak movie review, Balak Palak review, BP Marathi movie review, Marathi movie reviews

S Vivekananda 150th Birth Anniversary Events

January 5, 2013 by Keyur Seta Leave a Comment

(From the website –  Road to Divinity)

The keenly awaited 150th Birth Anniversary of the greatest sage Swami Vivekananda will be celebrated in a grand manner throughout India through a number of events organized by the Ramakrishna Mission. In fact, they have planned a year long program to celebrate the occasion and spread Swamiji’s message starting from January 12.

The celebrations will be kicked off on January 12 with the inaugural ceremony of the 150th Birth Anniversary of Swamiji and National Youth Day at Shanmukhananda Hall, King’s Circle, Mumbai from 2:00 pm onwards. The passes of the same are available at Ramakrishna Mission Math office in Khar, Mumbai.

The rest of the events planned to celebrate Swamiji’s Birth Anniversary are as follows:-

Picture Courtesy - sainathreddy.com

January 27, 2013 (Sunday)
Bengali Drama BILAY by Lokkrishti, Kolkata at Ravindra Natya Mandir, Prabhadevi, Mumbai at 7:00 pm
Tickets available for Rs 300, 200 and 100 at Ramakrishna Mission Math office, Khar, Mumbai

March 16, 2013 (Saturday)
Musical tribute to Swami Vivekananda by renowned artists from Kolkata. (More info shall up updated soon)

August 24, 2013
Youth Convention on Philosophies and Teachings of Swami Vivekananda. (More info shall up updated soon)

November 29 to December 1, 2013
Parliament of Religions and Spiritual Retreat (More info shall up updated soon)

December 21, 2013
Classical Musical Tribute to Swami Vivekananda by Ustad Rashid Khan, Pandit Debashis Bhattacharya, Pandit Bikram Ghosh, Pandit Uday Bhawalkar and others. (More info shall up updated soon)

There are many more such events. Please BOOKMARK this page for further updates.

Filed Under: Spiritual Tagged With: Ramakrishna Mission Mumbai events, Swami Vivekananda 150th birth anniversary, Swami Vivekananda 150th Birth Anniversary celebration, Swami Vivekananda 150th Birth Anniversary events, Swami Vivekananda Birth Anniversary celebration, Swami Vivekananda Birth Anniversary events, Swami Vivekananda Birth Anniversary Ramakrishna Mission, Vivekananda Birth Anniversary events

Traffic cops say, Hou De Jarasa Ushir

January 5, 2013 by Keyur Seta Leave a Comment

Picture Courtesy - HDJU Facebook page

Picture Courtesy – HDJU Facebook page

If you are in Pune, don’t be surprised if you witness traffic cops instructing – Hou De Jarasa Ushir. Confused? Well, the city’s traffic police department has started an awareness program from January 1 to 15 to highlight the importance of traffic safety. And to do this, they are using the title of Biroba Films’Hou De Jarasa Ushir as they feel it suits the campaign.

“I had approached DCP (Traffic) Vishwas Pandhare and he liked the title Hou De Jarasa Ushir and the tagline Thamba Paha Jha. He said he will adopt our concept and title graphics for the traffic awareness campaign which will encourage motorists for ensuring safety and following traffic rules. We are very happy that our title is being put to good use and will help towards making the roads of the city a little bit safer,” said Tahir Maner, producer of the movie.

As per the campaign activity, various hoardings are put up across Pune displaying the message of traffic safety along with the film’s title. The same was visible in the New Year greeting cards which were distributed to the public not just by the traffic police but also the producer, director Wasim Maner and important members from the film’s crew. In order to show their concern, they also distributed flowers.

With Marathi films in dire need for promotions, we might well see makers of a number of upcoming films adopting such creative measures to achieve visibility.

Hou-De-Jarasa-Ushir           Hou-De-Jarasa-Ushir-traffic-campaign

Hou-De-Jarasa-Ushir-Pune-traffic                         Vahatuk-Suraksha-Abhiyan-Pune

Filed Under: Marathi movies Tagged With: Hou De Jarasa Ushir Marathi movie, Hou De Jarasa Ushir Pune traffic campaign, Hou De Zarasa Ushir movie, Marathi cinema news, News, Vahatuk Suraksha Abhiyan Pune

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